List and sell your products on Google services used by billions of users worldwide.
Optimize your store to appear in Google Search results.
Enable store login with Google accounts.

Service requirements

To use Google Channel, you must meet the following requirements. If you do not meet these requirements, Google Merchant Center setup and product feed collection may not work properly.

At least one payment gateway (PG) must be active
 

• To use YouTube Shopping, at least one payment gateway (PG) must be active.
• The payment method must be approved after application before you can proceed with Google Merchant Center setup.

Product status must be set to For sale
 

• Products to be linked to the YouTube Shopping feed must be set to For sale in advance.
• Products set to Not for sale will not be included in the feed, so please check the product status.

Setting up Google Channel 

1. Linking your Google account 

• Go to Marketing channels>Google Channel.
• Click the 'Sign in with Google' button to log in with your Google account.

2. Setting up Google Merchant Center

1) Google Merchant Center requirements

• SSL-secured domain: Make sure your store domain is registered and has a valid SSL certificate.            

2) Google Merchant Center account

• Creating an account: Click Create new to automatically create and link your Google Merchant Center account.
• Linking an existing account: If you already have a Merchant Center account, it will be displayed automatically. Click Link to connect your account.

3) Claiming website URL ownership

• Select the domain registered to your store.
• Once website URL ownership is claimed, click Edit to modify the connected domain URL.

4) Product feed settings

• Country/region of sale: Click Select to specify the country or region where you want to sell.
• Shipping settings: The shipping settings configured in your store will be applied to your Merchant Center account.
• Google product category: Match your store's product categories to the appropriate Google product categories.

3. Setting up Google Ads

1) Google Ads account

• To create an account: Click Create new to automatically create and link your Google Ads account.
• To link an existing account: If you already have a Google Ads account, it will be displayed automatically. Click Link to connect your account.

2) Accepting Google Ads account invitation

Check your Google account inbox and accept the Google Ads account invitation.

3) Adding a Google Ads payment method

• Click View details and follow the instructions.
• Click Add payment method in Google Ads settings to go to the Google Ads site.
• Once the payment method is set up, in the popup, click Confirm Google Ads payment method to finalize.

4) Setting up conversion tracking tags

A conversion tracking tag tracks customer actions on your store from Google Ads. It is used to measure ad performance.

• Turn ON the conversion tracking tag and click Save to insert the tag on the Add to Cart, Checkout, Confirm Purchase, Page View, Signup, View Product, and Search screens.
• Click Edit to toggle ON or OFF.